Sorry for being a little MIA over the past week. I was struck down with a nasty bout of Norovirus that left me bedridden for 6 days. I could now write a blog post titled “How to Lose 1 Stone in 1 Week” (although the only thing it would say in the body copy would be “Norovirus.”). Swings and roundabouts, ey?
(Also, this photo practically made me famous on Twitter last night – check out what it looks like pre-edits. Proud doesn’t cover it.)
After starting the year thinking I wouldn’t do any new year/resolution/2017 based posts, this is now my third post in a row that has ‘2017’ in the title. Ha.
I’ve been having a lot of feelings about blogging (specifically good ol’ robowecop) over the past few weeks. Some bad, some good, some inspiring, some demotivating. But, whichever direction the thoughts have gone in, there have sure been a lot of them.
So I’ve decided to brainstorm, get creative and plan plan plan to see what came about it. I figured I’d compile it all into a blog post so 1. I could get my thoughts out in some sort of coherent manner and 2. so you guys knew what the heck was going on if and when anything happens on here that may not be ~the norm~.
2017 is definitely going to be the year of Instagram (for me AND for most people, I think). In 2016 I really fell in love with Instagram and I went from 1.5k followers to 7.5k followers in a year – pretty good going if you ask me! Towards the end of the year I started playing around with captions, treating my Instagram as more of a ‘microblogging’ platform where I updated you all about my day as well as captioning the photo and it genuinely made my engagement SOAR. So I’m definitely going to be continuing that.
I’m also going to be a lot more active on Instagram Stories. I’ve officially decided to stop using Snapchat after barely touching it in months and focus all of my attention on Instagram Stories. I much prefer everything being in one app, I love Boomerang and I get much better views than on Snapchat because I already have an audience. Soz, Snapchat.
If you read my 2017 Fuck Budget then you’ll know that I’m favouring blogging over YouTube (again). I recently completed 19 days of Vlogmas before I burnt out and quit and it’s left me with a sort of lasting impression of the type of content I want to create. I do love YouTube, but it’s SUCH a slow grower, it’s hard graft and it takes a lot of time. I don’t have a huge audience and it will take me a long time to gain a huge one, whereas my blog has quite a nice sized audience that is growing consistently. I’m still going to be creating videos because at the end of the day, a lot of brands favour video content over written and I do really love vlogging, but it’s going to be less strict, more for my benefit and more for fun than anything. Whereas my blog is going to get back to being treated like a business again.
Hopefully I’m going to start up weekly vlogging again soon, but I need to wait for my life to get interesting again. Until then I’ll probably whack out a couple of “main channel” videos and see how it goes. I want to keep it ticking over, but with the main content focus being my blog.
I always do this thing where I say I’m going to accept less things from brands and I’m going to create content for me. But then I slip back into a “OOO LOOK AT THAT COOL THING THAT BRAND WANTS TO GIVE ME THAT I’LL NEVER USE” where I seem to lose the ability to say no to anything. I end up with cupboards full of things I don’t use and guilt over posting about it or not, so that’s gonna stop.
I want to make sure with my content I favour quality over quantity. (I tried daily blogging for a while and lol NOPE NOT FOR ME). I want to love every post I publish, love every photo I take and only accept things I know I’ll love and use. Which is basically what I was like at the start of 2016.
I also want to do more spur-of-the-moment, diary-esque posts in 2017. They’re fun to write, you guys love to read them (at least, that’s what my analytics tells me) and they remind me why I love blogging.
This one is the biggie for 2017. A total rebrand. Normally, I’d keep this on the DL and surprise you all, but this isn’t just going to be a change of theme! I’m going to sort out a new name, new domain, possibly a new theme, new logo – the works. Why? My blog brand doesn’t feel like me anymore. Robowecop is a very personal name, I like how quirky and unique it is but honestly? It’s a total nightmare. Nobody knows how to spell it or say it, I have to explain why that’s the name I chose to E V E R Y O N E and to be honest, it just doesn’t feel “me”. I haven’t decided on a new name yet, nor have I decided when this rebrand will take place, but hopefully it will be in the first half of the year. And I’m SO excited about it.
I think that’s everything and guys, I’m just so flipping excited for what 2017 has in store.