Robowecop in 2017

robowecop in 2017 | robowecop

Sorry for being a little MIA over the past week. I was struck down with a nasty bout of Norovirus that left me bedridden for 6 days. I could now write a blog post titled “How to Lose 1 Stone in 1 Week” (although the only thing it would say in the body copy would be “Norovirus.”). Swings and roundabouts, ey?

(Also, this photo practically made me famous on Twitter last night – check out what it looks like pre-edits. Proud doesn’t cover it.)

After starting the year thinking I wouldn’t do any new year/resolution/2017 based posts, this is now my third post in a row that has ‘2017’ in the title. Ha.

I’ve been having a lot of feelings about blogging (specifically good ol’ robowecop) over the past few weeks. Some bad, some good, some inspiring, some demotivating. But, whichever direction the thoughts have gone in, there have sure been a lot of them.

So I’ve decided to brainstorm, get creative and plan plan plan to see what came about it. I figured I’d compile it all into a blog post so 1. I could get my thoughts out in some sort of coherent manner and 2. so you guys knew what the heck was going on if and when anything happens on here that may not be ~the norm~.


2017 is definitely going to be the year of Instagram (for me AND for most people, I think). In 2016 I really fell in love with Instagram and I went from 1.5k followers to 7.5k followers in a year – pretty good going if you ask me! Towards the end of the year I started playing around with captions, treating my Instagram as more of a ‘microblogging’ platform where I updated you all about my day as well as captioning the photo and it genuinely made my engagement SOAR. So I’m definitely going to be continuing that.

I’m also going to be a lot more active on Instagram Stories. I’ve officially decided to stop using Snapchat after barely touching it in months and focus all of my attention on Instagram Stories. I much prefer everything being in one app, I love Boomerang and I get much better views than on Snapchat because I already have an audience. Soz, Snapchat.


If you read my 2017 Fuck Budget then you’ll know that I’m favouring blogging over YouTube (again). I recently completed 19 days of Vlogmas before I burnt out and quit and it’s left me with a sort of lasting impression of the type of content I want to create. I do love YouTube, but it’s SUCH a slow grower, it’s hard graft and it takes a lot of time. I don’t have a huge audience and it will take me a long time to gain a huge one, whereas my blog has quite a nice sized audience that is growing consistently. I’m still going to be creating videos because at the end of the day, a lot of brands favour video content over written and I do really love vlogging, but it’s going to be less strict, more for my benefit and more for fun than anything. Whereas my blog is going to get back to being treated like a business again.

Hopefully I’m going to start up weekly vlogging again soon, but I need to wait for my life to get interesting again. Until then I’ll probably whack out a couple of “main channel” videos and see how it goes. I want to keep it ticking over, but with the main content focus being my blog.


I always do this thing where I say I’m going to accept less things from brands and I’m going to create content for me. But then I slip back into a “OOO LOOK AT THAT COOL THING THAT BRAND WANTS TO GIVE ME THAT I’LL NEVER USE” where I seem to lose the ability to say no to anything. I end up with cupboards full of things I don’t use and guilt over posting about it or not, so that’s gonna stop.

I want to make sure with my content I favour quality over quantity. (I tried daily blogging for a while and lol NOPE NOT FOR ME). I want to love every post I publish, love every photo I take and only accept things I know I’ll love and use. Which is basically what I was like at the start of 2016.

I also want to do more spur-of-the-moment, diary-esque posts in 2017. They’re fun to write, you guys love to read them (at least, that’s what my analytics tells me) and they remind me why I love blogging.


This one is the biggie for 2017. A total rebrand. Normally, I’d keep this on the DL and surprise you all, but this isn’t just going to be a change of theme! I’m going to sort out a new name, new domain, possibly a new theme, new logo – the works. Why? My blog brand doesn’t feel like me anymore. Robowecop is a very personal name, I like how quirky and unique it is but honestly? It’s a total nightmare. Nobody knows how to spell it or say it, I have to explain why that’s the name I chose to E V E R Y O N E and to be honest, it just doesn’t feel “me”. I haven’t decided on a new name yet, nor have I decided when this rebrand will take place, but hopefully it will be in the first half of the year. And I’m SO excited about it.

I think that’s everything and guys, I’m just so flipping excited for what 2017 has in store.

If you liked this post, you might like In 2017, I’m going to grow or What I want to achieve from life

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  1. Sue J (Suzy Homemaker)
    30th June 2017 / 9:39 am

    I re-join post re-brand and it’s fun to see your journey in reverse. Well done you; love what you’ve done with the place! On the subject of your content cupboard… I’ve just set up a web shop on my blog, not just for my creations, but to pass on some of the styling accessories I no longer use – Beloved’s idea for clearing storage space (for more shinies… naturally!) A potential future addition for you, perhaps? Lovely to catch up with you. Sue @SuzyHomemakerUK

  2. 17th January 2017 / 9:38 am

    Completely get your frustrations with the name but I love Robowecop! Looking forward to what you’ve got coming this year :)

  3. 13th January 2017 / 10:38 pm

    Looking forward to the rebrand – it’s always a fascinating thing to watch xx

    Erin |

  4. Rebecca Ellis
    13th January 2017 / 12:57 am

    I can’t wait to see your rebrand, I’ve been really enjoying reading your blog for some time now, so it’ll be strange seeing Robowecop under a new name x

  5. 12th January 2017 / 5:03 pm

    Looking forward to seeing what the rebrand will be like and interested in the name change too, although I really like Robowecop, it’s what actually made me check out your blog! Just a lil hint (more like plead) I think how to utilise your content on Instagram would be an awesome blog post, I’ve always wondered how to grow on there and was a major struggle trying to do it for clients at my previous job! (Please and thank you)

    Beth x

  6. 11th January 2017 / 12:11 pm

    Some fab insights here – I’m a new reader but I love what I see already :) Frankie x

  7. Yasmin Rebecca
    10th January 2017 / 10:57 pm

    Awesome goals! I definitely want to focus on Instagram more this year, I love the platform, I just need to get great pictures more often. Good luck with all your goals :)

    Y x The Sweet Seven Five

  8. 10th January 2017 / 8:56 pm

    Wow a rebrand is a huge decision, good on you for taking that leap! I can’t wait to see what you come up with. Also well done you for gaining 6000 Instagram followers in a year, that’s incredible! I can only imagine what having that kind of following is like.

  9. 10th January 2017 / 8:07 pm

    Seeing that twitter post you linked to has made me envious of your editing skills! You should deffo create a tutorial of that at some point! XD I’m really excited to see what you’re going to do with this blog this year. Seeing the rebrand take place is going to be interesting :)

  10. 10th January 2017 / 5:04 pm

    I totally agree with you on Instagram – I have totally abandoned snapchat and use stories all the time! I’m so excited to see what happens for your blog in 2017 and I can’t wait to see your rebrand!

    Lynnsay x

  11. Stephanie Hartley
    10th January 2017 / 4:16 pm

    I am SO excited to see what 2017 holds for Robowecop now. I’ve been absolutely in love with your instagram recently and, I’m not going to lie, every time I need some inspo your page is always one I look at.

    Steph –

  12. 10th January 2017 / 2:50 pm

    Yasss girl, this post has made me feel so inspired. I can’t wait to see the content you produce this year – and I’m SO excited for your rebrand! It really work miracles when you’re feeling detached from your blog. Wish you the very best of luck, beautiful lady!

    Katy / Katy Belle

  13. 10th January 2017 / 1:39 pm

    Super excited to see where you go with your rebrand. I’m also going to be focussing on Instagram this year and jacking in Snapchat – I love Stories so I’m going to put my effort in there. I’m more of a podcast girl myself because I literally can never be arsed to doll myself up for video, but excited to see where your vlogging goes!

    Sam xx |

  14. Becca
    10th January 2017 / 12:37 pm

    I love reading other peoples plans for their blogs, it’s great inspiration. Also, amazing job on the photo! Becca xx

  15. 10th January 2017 / 12:03 pm

    I love how you’ve set yourself goals and targets for different social media platforms. I’m trying to use twitter more to engage with my followers. Looking forward to the rebrand!

    Eilidh ||

  16. 10th January 2017 / 11:42 am

    I can’t wait for the rebrand! I hope it all goes smoothly. I can’t wait to see what 2017 has in store for you!

    Jodie //

  17. MoreMindfulYou
    10th January 2017 / 11:14 am

    Ooh, I’m really excited to see your new rebrand! Hope it goes smoothly for you :)

  18. 10th January 2017 / 9:02 am

    Can’t wait to see the changes on the blog this year! Must be very exciting to rebrand! Good luck with your goals, Rhianna! x
    Clem |

  19. 10th January 2017 / 8:51 am

    Love that edit! Definitely agree with that comment on a post about how you did it, I think it would make for a really helpful read! Good luck with all your goals, especially the rebrand, can’t wait to see it!

    Katie //

  20. 10th January 2017 / 7:35 am

    Good luck in all of your goals! I’ve also undergone a rebrand and changed my domain name for the same reason that it was quirky. It was a big jump but trust me, you’ll feel reborn! Can’t wait to see what you do with your blog this year :D

    Lizzie Bee //

  21. 10th January 2017 / 7:32 am

    You’ve made me want to ditch photoshop and try lightroom now

    I always forget about Instagram stories and I hardly use snapchat too

    Good luck on the whole rebrand thing as it can’t be easy to change twitter handles and such

    Leanne |

  22. 10th January 2017 / 6:46 am

    That photo really is epic! You must do a post on your editing tips, I think it’d go down a storm!

    I’m working so hard on my Instagram at the moment but finding it so tough, the follow/unfollow thing drives me insane, I wish people wouldn’t do it!

    I’m all on my own on Snapchat now, everyone’s left for Instagram stories, it’s very lonely. Feels a bit like when everyone left me on MySpace to join Facebook all those years ago!